How to market your clinical research site to sponsors with real data [20:41-25:43]

four weeks on another it was two on another it was 21 days on another it was 22 days on another it was and you take all those in order from lowest to highest and the one in the middle right that is the median the average can be skewed by outliers so like you heard the story of when bill gates walks into a room everyone's net worth goes up by several million and that doesn't tell you much because he he's his weight is so heavy on everyone else's net worth because you're going by average but if you're going by median if you were to put me bill gates somebody just out of college and somebody not doing very well you rank them in order and the median is going to be the middle right so it doesn't skew the extremes they don't skew the result so median and it's very important I would put these things on my website and I would refresh my website every three months or so and so everything I'm telling you you should think about how am I going to position this on my website because sponsors want detail now now another risk will monitoring be expensive so query aging median again median query aging medium and and so by using the median you don't care about if one study was if it took you know however many days maybe it took 86 days because the sponsor messed up you can put that there it doesn't matter it doesn't affect the median the median is in the middle of all of your all of your results in order so I forget about what I said on that last one about ignoring your last study that you would ignore it if you were doing average or mean which is the same thing as average so query aging again median plus percent open greater than 14 days and data entry the timeliness of data entry now a days it's expected to be within three days and query resolution should be less than 14 days the median plus the percent that are open should be less than 14 days that is the industry standard today in 2026 now monitoring expensive is also you should be keeping metrics and deviations major deviations minor deviations per trial even if you don't share this publicly I know why would you but if your numbers are good enough to showcase to a sponsor I would include that in your email pitch when you reaching out for studies and then when they come to your site give them a one-page hand out you're probably already getting the study if they come to you for a site selection visit but I would send that one page cheat sheet to sponsors when you reach out cold for studies or at conferences if you set up a booth just put your guys is median numbers on there deviations how quickly the response is so stars how do you process trainings how quickly do you do trainings when there's a protocol amendment how quickly do you get all the staff trained that are supposed to be trained is the site audit ready audit defensible SOPs they're always going to ask for your table of contents of SOPs they always ask for the process of consent so make sure you have one delegation framework audit and inspection summary you should have that for at least for that PI any recent audits hopefully they were good if not honestly I wouldn't put them unless they were good but you know if you want to be honest about it you totally can I'd prefer to put my best foot forward in that case but if you had good inspections certainly especially FDA if you had FDA audits and they had no no findings like no major findings that's actually a marketing document so are you e6 r3 gcp certified we offer it for free on cordonare.co can this site deliver representative enrollment we offer a cultural competency certification for free on cordonare.co it doesn't cost you anything