How to market your clinical research site to sponsors with real data [5:28-10:35]

what this study is actually about even worse now with AI most people can tell when AI is typing something pretty easily or when AI is is actually creating content versus when it's generated by a human and if you use AI just make sure you instruct it or make sure you humanize it at the end before you send it. Don't just mass spam study context that's number one but number two the way you're probably going to get a study is them reaching out to you and asking for your for you to complete a feasibility or them reaching out and maybe they sell your website and these are those are usually the smaller sponsors or the people at sponsors or CROs looking at people's websites so the old way of having a website was simply saying like generic can't and we're going to redo our website at you my clinical trials because I just read this report that Monica generated internally for DSCS and how we're helping our clients with their websites but prior to data and really AI is just like the final output of this whole thing but prior to actually sponsors having access to so much data like if you look if you look at one of the sponsors two of the sponsors actually sponsoring this podcast Crio and Enato they both provide robust metrics for sponsors so if a sponsor reaches out to Enato and says hey we want to hire you guys to find a site for this study but we want to go beyond just what they think they're going to enroll and ultimately you can't really I don't think you can ever get exact numbers on a feasibility that the site's going to exactly enroll those numbers like it never works out that way. Now sometimes if the sponsor only allocates eight or 10 spots for a study for a site to randomize the site will meet that but very rarely do like the screen fell projections match up or the time to first patient in match up with the projections and usually it's longer in reality than what the sites put and usually it's less than what the sites put like essentially it's worse than what the sites put on their feasibility surveys and sponsors know this and they've been discounting site numbers for a while but there are certain things you can help them out with and like Enato does this really well where they are actually having sites if they want to get qualified for a study hey show a screenshot of the identified your database that's the identified for this particular cohort and you can send them and they're interoperable you can work with Krio you can work with patient A's you can work with E clinical works they now are integrated with your electronic health records as well and then Krio does the same thing Krio has a lot of metrics on sites because Krio has a database as well of patients so Krio might be your database like it is at our site our site has several databases and they're all siloed we're kind of getting them merged together but not really so it's we have Krio we have patient A's that I mentioned and then we have whoever is the PI and the supplies like the providers we have access to their EMRs which are not Krio and patient A's they use E clinical works or similar EMR EHR EMR vendors so Krio doesn't have access to those but Krio has access to your real data that you did so on the last study let's say a sponsor is looking for a Plexa Riasis trail or let's say a sponsor has a Plexa Riasis trail and they're looking for sites that would be a good fit for Plexa Riasis trail. Enato goes about it by having the site show access to their database hey these are how many patients approximately with with psoriasis now if we kind of tweak the parameters a bit we can pre-screen and kind of show the sponsor higher value metrics right higher value data versus just estimating or guessing Krio kind of goes about it answering fixing the same problem solving the same problem